ARSENAL SHIRT HISTORY
1998–99, 1999–2000
1998–99, 1999–2000
Design: NIKE
Sponsor: JVC (98–99), DREAMCAST (99–00)
One of the longest partnerships in football
came to an end in the 98–99 season with the
departure of JVC, a company by now
synonymous in the football world with Arsenal,
and the arrival of Sega Europe as new club
sponsors, who chose to display the logo of
their new games machine, Dreamcast, on the
club’s home shirts.